Ben White: Change Artist

Hypnotist Ben White demonstrating the power of imagination
Hypnotist Ben White demonstrating the power of imagination

With a background in business analysis and customer relationship management, one could say I’ve been helping businesses get to grips and install better ways of thinking for a long time. Throw into the mix hypnosis, NLP, IEMT and Provocative Change Works and you find yourself reading about someone who achieves change with people individually and as an organisation. On this site, you’ll discover the personal side of Ben and if you continue reading, you see he’s pretty dedicated to finding the best way to enable you to tap into the inherent ability to change within all of us.

After my first hypnosis course I headed straight for my local post office and posted a note in the window: “Trainee hypnotist requires volunteers...” Needless to say I was literally inundated with three requests to help all of whom I worked with successfully. What a great start!

Hypnotically, I have trained with Freddy and Anthony Jacquin of the UK Hypnotherapy Training Collage on rapid hypnosis techniques as well as using hypnotic and NLP techniques with your children. This excellent series of techniques that will work with any aged child (really! I’ve used this stuff on my daughter since she was 1) to gently help in many areas from Attention Deficit Disorder to exam nerves and even simply family relations (Freddy’s branded the techniques: Potensharu).

I have studied body language and the now extremely popular Neuro-Linguistic Programming (NLP) and in 2009, I certified as a practitioner for an amazing technique called Integral Eye Movement Therapy created by Andrew T Austin. IEMT combines various NLP techniques with a structured interview approach to achieve some of the most incredible change work that simple counselling would take many many sessions to achieve.

Certified and insured as an IEMT practitioner

Associate Member of the Association for Provocative Therapy

I have trained with Norman D Vaughton (who studied with Ernest Rossi for many years) in Ideodynamic hypnosis. Norman’s approach also utilises one of my favourite techniques: Clean Language and is used to avoid polluting or influencing your processes with the my own expectations or presuppositions. The technique is therefore extremely respectful and gentle and yet very powerful in gaining you both conscious and unconscious insight and in generating lasting and sometimes dramatic change!

As you can see I’ve done quite a lot of learning!

What I am passionate about is that the power to change is within all of us and if you want to change: you can




Look me up using the Find Me Online section on the right, or simply drop me an email direct.

I look forward to hearing from you.



Glossary of Hypnotic (and non-hypnotic) terms

There are a lot of terms used throughout the hypnosis and the therapy world that may or may not make sense to you. On this page, I have listed a few of the most common with descriptions.

General terms

Below are some general terms that I’ve not been able to group.


Integral Eye Movement Therapy is a brief change work process that generates rapid change in the area of undesired emotional and identity imprints. The process and algorithms of the technique answers the question, “How did the client learn to feel this way, about that thing?” and applies specific change at the right place within the client’s model of the world. Andrew Austin, Creator of IEMT. I am a licensed practitioner of IEMT.


Neuro-linguistic programming is a controversial approach to psychotherapy and organisational change based on “a model of interpersonal communication chiefly concerned with the relationship between successful patterns of behaviour and the subjective experiences (esp. patterns of thought) underlying them” and “a system of alternative therapy based on this which seeks to educate people in self-awareness and effective communication, and to change their patterns of mental and emotional behaviour”. OED


An emotional (and possibly physical) response experienced as a result of some subconscious trigger. Abreactions take many forms from spontaneous regression to a past event to apparently fighting the therapy being given.


The process by which a state of hypnosis is formally achieved with the subject.


Once hypnotised, it is easy to re-orient a subject and then re-induce hypnosis for further work.


The process by which a hypnotist will intensify a state of hypnosis


A process of intensifying a state of hypnosis by repeatedly waking and then re-inducing hypnosis in a subject.


A state of hypnosis where suggestions given by the hypnotist are freely and clearly acted upon. Additionally, approximately 20% of people are able to achieve a somnambulistic state quickly and easily. These people are often described as “somnambulists”. It is also a term used to describe someone who suffers from “sleep walking”.


The process of re-building and intensifying a past memory. This flexible tool can be used to induce, deepen or even as part of a treatment.

Ideodynamic (and ideomotor) Therapy

A method of working originally created as a result of the indirect and subtle approaches of the legendary Milton Erickson. Milton’s student Ernest Rossi developed the therapeutic use of ideomotor and non-conscious movements in new and powerful ways. Having studied with Norman D. Vaughton (one of Rossi’s own students), I use the techniques of dissociating the client from the physical movements caused by conscious processes. This then facilitates access directly to the unconscious mind leading to profound and often dramatic (seen to be believed) change.


A term used to describe specific observable occurrences as a direct result of hypnosis either suggested or self-evident.

Post Hypnotic Suggestion (PHS)

An automatic response that a hypnosis subject will have no conscious control over carried out at some point after a hypnosis session while they are not formally hypnotised.


Complete rigidity of one or more sets of muscles in the hypnotic subject’s body.


The process by an idea “Ideo” causes muscular movement “motor” without consciously creating the movement.


There are many different forms of hypnotic therapy available, so I have listed a couple of terms that are fairly common throughout.


The process of allowing a hypnosis subject to re-experience a past event.


Artificial creation of an intense dislike of something in order to affect a change in behaviour. Often used in therapy for things like gambling, nail biting and occasionally smoking.

Parts Therapy

A therapy that involves identifying the conflicting elements of a subjects personality and aligning them in order to affect change. This is a personal favourite of mine.

The Mind

For a thorough description of the mind model that I use for hypnosis, please see http://practitioneroftrance.com/Hypnosis_Mind_Model.php

The conscious mind

The element of the human mind that deals with short term memory, rationalisation and will power. This is often considered the “analytical mind”.

The subconscious mind

The element of the human mind that deals with long term memory, emotions, habits and addictions and self-preservation. It is these functions and area that we aim to deal with for most hypnotic interventions.

The unconscious mind

The element of all animals minds that deals with the automatic processes of living. This includes the immune system and other essential functions.

The critical faculty

The analytical element of a human brain that sits on the border between conscious and unconscious and normally acts to prevent us accepting and reacting to every suggestion given to us on a day-to-day basis. This faculty needs to be by-passed or otherwise appeased in order to effect hypnosis.

Integral Eye Movement Therapy

IEMT: A structured approach to change
IEMT: A structured approach to change

IEMT or Integral Eye Movement Therapy is the brain child of Andrew T Austin (author of The Rainbow Machine) and earlier this year I had to privilege to attend his London course and become certified as an IEMT practitioner.

The course was organised by my friend Alan Whitton of www.WestEssexHypnotherapy.com and run out of Regent’s Park collage in central London and taught by its creator: Andrew (and I will admit to getting my copy of the Rainbow Machine signed at the start of the course).

Continue reading “Integral Eye Movement Therapy”